Rug Love is an innovative online rug store based in the UK. They are committed to transforming the traditional rug and floor covering market through a customer-centric approach. Their mission is clear; to establish themselves as the leading rug store in the UK. To redefine an industry that has been slow to embrace innovation. Founded during the challenging times of the COVID-19 pandemic, Rug Love is driven by a passion for revolutionizing the rug shopping experience.

Rug Love takes pride in being the first UK rug store to introduce Floori’s Artificial Intelligence (AI) powered rug visualizer. This feature allows customers to virtually place rugs in their own spaces before making a purchase. Consequently, it can create an immersive and interactive shopping experience. Embracing Floori’s AI technology sets Rug Love apart from their competitors. And it resonates with tech-savvy customers seeking cutting-edge solutions. Upholding their commitment to unparalleled customer service, Rug Love strives to build lasting relationships with their clientele. As they continue to grow, Rug Love remains dedicated to embracing advancements in technology to elevate the rug shopping journey for all customers.

Initial Implementation and Advantages over Competitors

Rug Love’s integration of Floori’s AI visualizer proved to be transformative for their business. Unlike a previous experience with another provider, Floori’s online portal for managing products streamlined the process. It made onboarding seamless. This efficiency allowed Rug Love to focus on delivering an exceptional customer experience from the outset. As the first UK rug store to offer customers an immersive way to visualize rugs in their own spaces, Rug Love gained a unique selling proposition (USP) that they proudly promoted on social media.

“Initial implementation was brilliant – the other company we worked with used a cumbersome Excel sheet and email communication for product updates, which was a nightmare. Floori’s online portal for managing products was a game-changer, making onboarding an easy and delightful experience.”

– Robert Winstanley, Founder of Rug Love UK

Looking Forward and Innovating for a Stronger Brand

Rug Love looks to the future with enthusiasm and a keen eye on further improvements. They expressed keen interest in incorporating 3D images into Floori’s platform, elevating their customer experience to new heights. While acknowledging the competition’s progress in terms of UX and design, Rug Love hopes to see Floori effectively showcase its superior AI technology through continuous innovation.

The partnership between Rug Love and Floori has been pivotal in establishing Rug Love as the first UK rug store to offer an AI rug visualizer. Despite challenges in mobile UX and AI implementation, Rug Love remains dedicated to collaborating with Floori. Their belief in Floori’s potential to lead the market with innovative AI technology aligns perfectly with the valuable feedback received from customers. Together, Rug Love and Floori strive to create a seamless and revolutionary rug shopping experience, solidifying their position as industry pioneers.

To develop a better customer experience for your company, book a meeting with us and don’t fall behind from your competitors.

Bona is a well-respected, family-owned company that has provided high-quality flooring products and services for over a century. Over the years, they have built a reputation for excellence through innovation and customer satisfaction. Nowadays, the company has doubled down on innovation with the Floori Visualizer.

With the use of AR/AI technology, Bona can provide a personalized experience, allowing potential customers to preview various floors in their space. This innovative tool not only improves customer satisfaction but also results in increased sales, as clients feel more confident when making a purchase.

In this post, we’ll walk through why Bona chose to use AI/AR in their battle to improve the customer shopping experience, and why they chose Floori’s Visualizer to accomplish exactly that.

What Challenges Did Bona Face?

The flooring market can be tricky when it comes to consistent sales. Things like competition, inflation, supply chain issues and constantly shifting trends are just a few of the factors that flooring companies are challenged with every day, including companies like Bona.

To stay competitive, they use the Floori Visualizer to help engage customers and help bridge the gap from idea to reality. The tool helps customers preview various flooring options by taking a photo of their space and immediately seeing what different hardwood stains and resilient flooring options would look like. This provides customers with more confidence to make their purchases without any hesitation.

How Does Floori’s Visualizer Work?

When a photo is taken of an existing space, such as the bedroom or living room, or even a commercial space, the Floori Visualizer displays all flooring stain and resilient options from the company. As a result, the Floori Visualizer creates an accurate representation of what those products would look like in their home and helps bridge that imagination gap so many consumers have.

The visualizer also offers customizable options, like changing plank dimensions and selecting patterns, for a personalized flooring design. Users can create a floor that perfectly fits their preferences and complements their decor.

In the case of Bona Floori Visualizer, customers can create a unique and personalized look for their space by selecting coloration products from Bona’s DriFast Stain Collection, Bona Craft Oil 2K, and Bona Waterborne Sealers.

But What Is The Floori Visualizer?

The Floori Visualizer uses machine learning-based AI algorithms to provide hyper-realistic visualization. The tool accurately calculates room scale and segments furniture for precise floor visualizations. Using high-tech AI, this feature is more accurate and detailed than other design tools.

Why Is The Floori Visualizer So Important?

The Floori Visualizer offers numerous benefits to both homeowners and contractors. 

As previously said, customers make faster and more confident purchases when they use Floori and as for Bona, their managers can manage products and access important insights with the Floori Portal, our content management system (CMS) that functions as the backend for our visualizer.

The Floori Portal provides analytics and insights on customer behavior and product performance. This information can be used to make data-driven decisions and improve business operations.

Moreover, providing a good shopping experience has become a key factor in the flooring market. Tools like Floori Visualizer lead to customer satisfaction and loyalty and higher sales.

Overall, the Floori Visualizer can help businesses stand out from the competition and increase sales by providing customers with a more engaging, personalized, and convenient way to shop for flooring products.

What’s next?

Bona’s success is a result of its commitment to innovation, technology, and customer satisfaction. Bona’s use of AR/AI has led to an interactive shopping experience, boosting sales and customer satisfaction.

Likewise, to stay up-to-date on the latest flooring, coatings, and rug trends, follow us on our LinkedIn, Facebook, and Instagram pages. Don’t miss out on our helpful tips and industry insights to help grow your coating business. Join our community today and stay connected for more valuable information!

Barlinek implements AI visualizer “Floori Studio”

Barlinek, a leading manufacturer of wooden floors, has decided to modernize its services and product presentation by implementing a new sales tool based on Augmented Reality and Artificial Intelligence technology, the “Floori Studio” floor visualizer.

Barlinek’s flooring products are integrated and available in Floori Studio visualizer, which means that every person visiting https://www.barlinek.com.pl/inspiracje/wizualizator/ will have the possibility to visualize a given product with just one click, in their own room, using a photo added earlier.

Why did Barlinek decide to implement the Floori Studio tool?

The usual ways of selling floors as we know them are no longer valid, not only because of the pandemic but also because of changing consumer buying habits. As technology has evolved and the price of computing power has fallen, opportunities have increased and new ways to grow online businesses have emerged.

With the help of AR (Augmented Reality) technology, presenting products to your customers is becoming easier and much more beneficial. Floori.io visualizer significantly changes the emotional experience of shopping and paves the way for creating better solutions to be used on the website. The great advantage of using visualization of your products for your marketing strategy is to strengthen your customer’s purchase decision and stand out from the crowd, which gives you a big advantage over your competitors.

What is Floori Studio?

Floori Studio is an AR (Augmented Reality) and AI (Artificial Intelligence) based floor, carpet, furniture, and wall visualizer that is accessible from a web browser. There is no need to download a mobile app or install additional software. Floori Studio works on any device, whether mobile or computer. Simply add a photo of the room from your computer or take a photo directly with your smartphone and in a few seconds, you can see how the product from the catalog will look in the sample visualization in photorealistic quality.

Benefits for the customers

Customers, given the opportunity to add their own photos or use already finished renders of rooms (if the customer does not have their photos “at hand”), can see how the product looks in the chosen space even before the purchase. Artificial Intelligence (AI) can recognize the floor and distinguish it from the rest of the elements in the photo and automatically match the selected product to the image. Floori Visualizer enriches the customer experience and definitely helps to best match the product to personal taste.

The key benefits for the Barlinek brand

• Strengthen the purchase decision
• Increase in conversion rate
• Increased brand awareness

These are just some of the benefits of implementing a Floori visualizer. Floori Studio also supports the effectiveness of any marketing efforts and takes customers from the visualization straight to a map where they can see exactly where to purchase the product of their choice in their area. Adding the visualization option attracts more customers to the website and increases the time spent on the website.

For more information go to https://www.barlinek.com.pl 

or test the visualizer yourself at https://www.barlinek.com.pl/inspiracje/wizualizator/

Tapetah is a rug-selling company from Brazil. They design, manufacture, and sell hand-made rugs and carpets. In order to attract more clients and ease online sales, Tapetah decided to acquire an AR visualizer. Tapetah set up the Floori Visualizer on their website and started promoting this AR feature through their social media channels, especially Instagram, where they have +155K followers.
With their clients visualizing the rugs in AR, they were able to stand out against the competition and give their re-sellers a great tool by decreasing their return rates and shorten the sales cycle, as the visualizer gives a “real feel” of the rug.
All website visitors have access to visualize any rug they wish for free and make sure that the product fits in their space.
Floori & Tapetah have strong business cooperation and also a very strong relationship.

Swiss Krono is a manufacturer of high-quality laminate flooring, and their visualizer tool is an online platform that allows customers to visualize and customize their flooring choices.

The Swiss Krono Floor Visualizer tool is designed to help customers better understand how different types of flooring would look in their space, without having to commit to a purchase. With this tool, customers can upload a photo of their room and experiment with different flooring options to see how they would look in their home or business.

The benefits of the Swiss Krono Floor Visualizer tool are numerous. First and foremost, it allows customers to make more informed decisions about their flooring choices. They can see exactly how different colors, patterns, and textures will look in their space before making a purchase. This can help prevent costly mistakes and ensure that customers are happy with their flooring choices.

Additionally, the visualizer tool helps Swiss Krono by allowing them to showcase their product in a way that is engaging and interactive. By providing customers with an easy-to-use tool that allows them to see the product in their own space, Swiss Krono is able to differentiate themselves from their competitors and provide a better overall customer experience.

Overall, the Swiss Krono Floor Visualizer tool is a win-win for both the company and its customers. Customers are able to make more informed decisions about their flooring choices, and Swiss Krono is able to showcase their product in a way that is engaging and interactive.

Monthly, over 10,000 people add photos of their own rooms and visualize Swiss Krono floors using a computer browser or smartphone. Thanks to the Floori Lite tool, Swiss Krono increases its sales conversion and strengthens its customers’ purchasing decisions.